Yesterday we reported how Snapdeal was under fire for some comments made by Aamir Khan. Now the company has clarified that Aamir's statement has nothing to with Snapdeal.
The actor is brand ambassador for the e-retail website. But when Khan said his wife had suggested moving out of India, many angry people not only hit out at the actor but also targeted Snapdeal on Twitter, Facebook and Play store. In the last one day, Snapdeal has seen hashtags such as #BootOutSnapdeal and #appwapsi trend on Twitter. On Google Play store its app has been given one-star rating -- the lowest possible -- by users angry at Aamir Khan for saying that intolerance is growing in the country.
In a statement on Wednesday Snapddeal said that Aamir's comments were his personal matter. "Snapdeal is neither connected nor plays a role in comments made by Aamir Khan in his personal capacity," said the company.
It added that Snapdeal was all committed to build a new India. "Snapdeal is a proud Indian company built by passionate young Indians focused on building an inclusive digital India. Everyday we are positively impacting thousands of small businesses and millions of consumers in India. We will continue towards our mission of creating one million successful online entrepreneurs in India," it said.
The company also got some support from executives who run its competitors. Flipkart's Sachin Bansal said that personal opinion of brand ambassadors should not be linked to the brand. "This is flawed logic. Brands don't buy into brand ambassador's personal opinions. Snapdeal should not face this," Bansal tweeted on Wednesday.
Incidentally, Flipkart's app had faced similar "boycott" earlier when his company seemingly tied up with Airtel for a plan that many said violated net neutrality in the country. Not only Flipkart was under fire on the social but many people uninstalled its app and gave it one-star rating in the Play store.
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